April 5, 2023

Bring on the summer: Montreal Alouettes team up with Slush Puppie

Montreal, April 5, 2023 – To the pleasure of our young, and not as young fans, the Montreal Alouettes announced on Wednesday a partnership with Slush Puppie, proud producer of the best-selling frozen drink in Canada… and the world.

The famous Slush Puppie will be available in the stadium at the beginning of the 2023 Alouettes season, at concession stands, in corporate suites, as well as in the Business Club during home games. Other products will also be available during home games, such as Mini Puppie Cotton Candy, JR’s Popcorn, and Ricos Nacho Chips. The company will also have a Slush Puppie branded booth at Percival Molson Memorial Stadium and also becomes the official presenter of the Kiss Cam on the big screen during games.

Slush Puppie Canada Inc. is a well-established family-owned business that was born in 1975. The non-carbonated frozen slush drink is sold in more than 40 countries.

Slush Puppie Canada Inc. possesses a state-of-the-art plant and bottling facility in the Outaouais region. Their distribution network serves coast to coast; Quebec and many other provinces across the country.

The company is based on a rigorous work ethic, continuous product innovation, committed employees, while advocating physical activity and healthy lifestyle habits to be adopted as early on in life as possible.

“Like all Alouettes fans, Slush Puppie has been proud of this team since day one. Our partnership with the Alouettes and the greater Montreal community is strong, and we are thrilled that fans can now cheer on their favourite team while drinking the best-selling slush in the country,” said Jean-Rock Beaudoin, President of Slush Puppie Canada.

“There is no doubt that their famous Slush Puppie will be very popular on hot summer days at the Stadium. Our fans are the big winners here, as they will be benefitting from our ever-growing in-stadium offer,” declared Brian Weightman, Director of Sales and Corporate Partnerships for the Montreal Alouettes. “We are pleased to partner with a company that, like us, promotes physical exercise, healthy living and a balanced lifestyle. This is a very good day for our organization.”

About Slush Puppie Canada Inc.
With solid roots in Canada dating back to 1975, Slush Puppie Canada Inc. is proud to produce Canada’s and the world’s best-selling Slush. Slush Puppie Canada Inc. operates a state-of-the-art production and bottling facility in Gatineau and its distributor network spans from coast to coast. The Company proudly offers some of the most popular products in Canada with an award-winning brand portfolio that includes Slush Puppie, Thelma’s Lemonade, Iced Cappuccino and much more. Philanthropy being one of the company’s most important values, Slush Puppie Canada Inc. invests in communities from across the country, through its various charitable initiatives, as well as sports and entertainment sponsorships. With thousands of points of sale in Canada and a strong and devoted team of professionals, Slush Puppie is the uncontested leader in its category.